Airtel’s success through proper positioning & branding strategies. A must read for budding entrepreneurs and marketers

Bharti debuted in the Indian telecom Market in the year 1995 through its subsidiary Airtel which launched mobile voice services when the market existed with over a million phones. With their tagline, 'The Power to keep in touch', the brand wanted to communicate and connect with the existing and prospective customers. The cell phone market …

What is Economics, its main types and what does it relate to?

Economics is basically the study of scarce resources and their distribution in the society and world at large. In today's terms, the discipline is mainly concerned with the nature and distribution of wealth as a resource. It includes analysis of markets, trends and variety of exchanges which occur between or within nations and is ultimately …

Will Machine Learning & Artificial Intelligence replace our Jobs in the near future?

Yes and No. Let me explain. Because of Machine Learning, many jobs which are repetitive in nature will be done in a much effective and efficient way. But then, a lot of jobs will be created with this wave. Now that being said, the area of artificial intelligence (AI) has seen unprecedented growth in recent …

Top 10 points which fresh engineering grads from India & around the world should know about

Below are some points which you might consider : Since you are an engineering graduate, you now can decide onto a path which you wish to take. Think, research, create a plan and act.Sharpen your coding skills since now you have ample amount of time to learn a new programming language and maybe do a project or two.Participate in competitive programming and try …

Top 12 essential Employable Skills which you should know about for the Post-Pandemic period

Some important points which you can consider for the post pandemic period :- 1. Communication - Will always be the core and essential skill to covey the ideas. Vocab, accent, pitch and tone are some of the key elements to work upon as far as verbal communication is concerned. 2. Writing - Since the work …